The Sports Industry Got Woke, and the Fans Don’t Seem to Like It at All

MINOT, N.D. — The polling firm Gallup has been tracking American attitudes about various business and industry sectors for two decades. In their most recent longitudinal survey, they found something interesting about the sports industry.

It’s fallen out of favor with Americans, in a big, big way.

To put it in perspective, only the pharmaceutical industry and the federal government are less popular than professional sports right now.

(Big Pharma saw something of a renaissance in this survey. They’re still at the bottom of the list, but they’re not the worst anymore, since they’re beating the feds.)

“The biggest slide, however, has been for the sports industry, with its positive score falling 15 points — from 45% to 30%,” Gallup reports.

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Rob Port is the editor of, a columnist for the Forum News Service, and host of the Plain Talk Podcast which you can subscribe to by clicking here.

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